How to Choose the Right 3PL for B2B Fulfillment Service

Wholesale fulfillment is complex. We make it simple.

At Snapl, our B2B fulfillment services are purpose-built for brands that sell to retailers, distributors, and Amazon FBA. With strategically located warehouses in Gloucester City, NJ and South Hadley, MA, we help ecommerce and wholesale brands manage inventory, prep large-scale shipments, and meet the strict compliance requirements of retail partners.

Whether you’re scaling into brick-and-mortar stores or optimizing FTL freight to regional DCs, Snapl provides the infrastructure and support you need to grow with confidence.

What is B2B Fulfillment?

B2B fulfillment refers to the end-to-end logistics process of fulfilling orders between two businesses. Unlike DTC (direct-to-consumer) fulfillment—where orders are shipped to individual customers—B2B fulfillment typically involves bulk shipments destined for retail distribution centers, wholesalers, or corporate customers. These shipments require stricter adherence to purchase order terms, specific packaging and labeling protocols, and coordination with freight carriers.

Examples of B2B fulfillment include sending pallets of inventory to Target, prepping cases for Amazon FBA inbound shipments, and coordinating LTL deliveries to regional grocery stores or specialty retailers.

How B2B Fulfillment Differs from DTC Fulfillment

The primary distinction between B2B and DTC fulfillment lies in order size, destination, shipping method, and operational complexity.

In B2B fulfillment, brands ship goods in bulk—typically in cases, cartons, or palletized freight. These orders are destined for distribution centers, retail stores, or other businesses that stock and resell the product. This requires comprehensive routing guides, GS1 barcode compliance, ASN documentation, and coordination with LTL (less-than-truckload) or FTL (full-truckload) carriers.

By contrast, DTC fulfillment focuses on smaller, individual shipments sent directly to consumers via parcel carriers like UPS, FedEx, or USPS. The process is more standardized and streamlined, with fewer compliance hurdles.

Operationally, B2B fulfillment is more complex. Orders must align with purchase order terms and follow detailed retailer-specific requirements—missing a step can result in chargebacks or rejected deliveries. In contrast, DTC logistics typically involve fewer SKUs per order, simple shipping labels, and uniform packaging requirements.

Snapl’s B2B Fulfillment Capabilities

As a trusted 3PL partner for growing wholesale brands, Snapl brings precision, flexibility, and speed to your B2B logistics operations. Our services include:

Retail Compliance Fulfillment

Snapl ensures your shipments adhere to strict retailer specifications. From pallet configuration to GS1-compliant UPC and FNSKU labeling, we help brands avoid costly chargebacks and maintain strong vendor relationships with Amazon, Walmart, Kohl’s, and more.

Freight Optimization and Carrier Coordination

We manage LTL and FTL freight coordination—scheduling pickups, preparing bills of lading (BOL), and optimizing shipments for freight efficiency. Our warehouses are freight-friendly with loading docks, pallet jacks, and stretch-wrapping stations.

EDI Integration and Purchase Order Management

Snapl integrates with your retail partners through Electronic Data Interchange (EDI) to automate order receipt, invoice generation, advanced shipping notices (ASNs), and shipment tracking. This reduces manual errors and supports real-time order visibility.

Amazon FBA Prep Services

We specialize in Amazon FBA prep, including bundling, kitting, labeling, bagging, and packaging in accordance with Amazon’s inbound shipment policies. We also support box content information, shipment creation, and palletization for FBA shipments.

Scalable Warehouse Storage

With 3PL facilities in both New Jersey and Massachusetts, Snapl offers secure, flexible storage for wholesale inventory. Our warehouse management system (WMS) provides SKU-level visibility and real-time inventory tracking.

Bonded Fulfillment Capabilities

For international shipments or customs-controlled inventory, our bonded warehouse in South Hadley, MA provides secure storage under CBP regulations, deferring duty payment until goods are distributed.

Who Benefits from B2B Fulfillment?

Snapl’s B2B fulfillment services are ideal for a wide range of businesses, including:

• Emerging CPG brands entering major retailers
• Manufacturers shipping bulk orders to distributors
• Ecommerce brands scaling into Amazon FBA
• Consumer brands with retail-ready packaging requirements
• Importers that require duty-deferral or bonded storage

We work with brands shipping to:

• National chains (Walmart, Target, Kohl’s, Whole Foods)
• Amazon fulfillment centers (FBA inbound)
• Boutique and museum stores (including our partners like the Brooklyn Museum)
• Grocery distributors and food retailers
• Regional and independent retail stores

Why Brands Choose Snapl for B2B Fulfillment

At Snapl, we provide more than just warehouse space—we become an extension of your operations team. Here’s what makes us the right 3PL for your B2B fulfillment needs:

• Hands-On Account Management – Each client has a dedicated fulfillment manager who oversees routing guide compliance, coordinates freight, and ensures every PO is fulfilled accurately and on time.
• Strategic Warehouse Locations – Our New Jersey and Massachusetts facilities are located near key freight corridors and ports, ensuring fast access to retailers throughout the East Coast.
• Retail Expertise – From ASN creation to case-packing, we understand what it takes to succeed in wholesale and retail logistics.
• Flexible, Scalable Fulfillment – Whether you're shipping 5 pallets or 500, we scale operations to meet your growth.
• Technology-Driven Operations – With our WMS and integrations, you'll have real-time inventory data, accurate fulfillment reporting, and visibility into every shipment.

Our Warehouse Locations

Gloucester City, NJ

Located just across the river from Philadelphia, this facility is ideal for Northeast retail fulfillment. Fast access to I-95, Port Newark, and surrounding metro areas makes it a prime location for East Coast distribution.

South Hadley, MA

Our Massachusetts warehouse serves the New England region and supports bonded fulfillment, Amazon prep, and regional retailer deliveries. It’s strategically positioned near Boston, Springfield, and major trucking lanes.

Partner with Snapl for B2B Fulfillment Services

With Snapl as your 3PL partner, you can focus on growing your brand while we manage the complexities of wholesale fulfillment. From freight scheduling to retail compliance, our team is ready to handle your logistics with precision and care.